Aguirre Analytics PMR Newsletter
Insights for the week of 02/02/25
Celebrating Black History Month & Previewing Our Upcoming Webinar
This Black History Month, we join in celebrating the rich history and profound contributions of Black and African American individuals to our society (and frankly we couldn’t have said it better than our former president, thanks Barack). Their impact on our communities, families, and world is immeasurable.
In this newsletter, we're giving you a preview of our upcoming webinar with Vidlo, focused on How to Capture Video Testimonials That Build Your Brand’s Story - along with our previous piece on predicting future customer trends, we lay the groundwork for our conversation with Chynna Morgan.
These resources explore the core components of PMR frameworks – what past clients have described as their "secret weapon," "secret sauce," and a key to deeply understanding client needs. Think of it as mastering the culinary arts to create a Michelin-star experience for your clients.
Enjoy.
How Primary Marketing Research Enhances Brand Awareness
In today’s competitive market, Primary Marketing Research (PMR) is a powerful tool that helps small business owners, entrepreneurs, and startups uncover insights about brand awareness.
How Primary Marketing Research Drives Sales Growth
What are the drivers that trigger purchase of your products and services?